WSGN CHINA

This project was commissioned to illustrate a trend book pages focused on denim for Spring/Summer 2028.

The series explores denim through fashion and accessories, using the Balenciaga Rodeo bag as the central product.

The project combines CGI and AI. The garments worn by the models were created using AI and integrated into the final images, while the rest of the project was developed in CGI, from the art direction and 3D modeling to shading, lighting, rendering and final compositing.